* Caution: Slightly geeky stuff below – Lies, damned lies, and statistics!
Last week, I shared some how Google searches for the term deer hunting coincided with the peak of the rut. This week, I’ll dive into some interesting Twitter search trends and activity for deer hunting and other relevant terms.
In the graph above, you can see how many mentions were made on Twitter from 8/8 to 8/13 for the following search terms:
Deer hunting – Over 1,000
Bow hunting – 359
Deerhunting – 89
The largest number of mentions were for deer hunting. This does not surprise me as it’s the two words people will use the most, in a natural way, when talking about deer hunting on Twitter. There’s also a good chance that the words were not used in tandom but rather, separately throughout the tweet, making the relevance, less powerful.
The above graphic represents the last 50 tweets on twitter for the term “deerhunting”.
– 36 regular tweets
– 6 @replies
– 8 retweets
Exposure: 38,259 Impressions
– 13,680 people saw 1 tweet
– 3,847 people saw 2-3 tweets
– 1,345 people saw 4-7 tweets
– 653 saw more than 7 tweets
– I saw them all – *This is not reflected in the chart
The list above shows how many impressions were contributed by these 36 top contributors. Huntography is #4 behind some good company.
On July 24th, there was a spike in twitter mentions for “deerhunting”. I haven’t dug into why it was a popular day, but if you know, please leave a comment below.
For fun, I created a tag cloud for my username on Twitter – @huntography.What you see are the people and terms most associated with my Twitter handle.
Top Twitter users by Tweetcount for “Deer Hunting” between 8/10/2011 – 8/15/2011
Top Sources of Tweets for “Deer Hunting” between 8/10/2011 – 8/15/2011
As you can see above, the greatest source of tweets during this time came from Twitterfeed.This is a bit alarming since these are automated, prescheduled tweets. They are not manually entered. And as you know, there is quite a bit of twitter spam out there for the top terms many of us non-bots are interested in. These are one way conversations. I prefer to speak with real people and have a meaning conversation rather than just seeing a flurry of automated tweets from people who don’t talk back to you. *NOTE – All Huntography tweets are are manually posted and entered with care. **I do however use 1 plugin that sends my blog posts directly to twitter right after I post. That’s ok, because I’m there to engage right after
Mentions per Social Media Channel for the term “Deer Hunting” between 8/8 -8/14
It basically shows where the most conversations are happening for the term “Deer Hunting” across a variety of channels.Where are you spending your time?
– Twitter – 849
– Facebook – 361
– Flickr – 54
– Youtube – 46
– Friendfeed – 35
– Blogs – 22
Twitter Gender Distribution for the term “Deer Hunting” from 8/9 – 8/15
Twitter Sentiment for “Deer Hunting” from 8/9 – 8/14
According to the chart above, you can see that over the last week, the overall tone for conversations on Twitter about the term “deer hunting” have been mostly neutral to positive. This is a good thing. When the general public sees our tweets, the more positive the better. As sportsmen, representing our image is of the utmost importance. Keep it up folks!
For the average deer hunter who’s using Twitter to share what their doing or looking to meet new people, much of this may be overkill. But if you’re like me, being a little geeky isn’t too bad. The thing to remember is that like minded deer hunters are searching for similar things and using similar keywords when they tweet.
Make a list of some of the top deer hunting related keywords. See who’s having conversations there and if what they’re saying is in line with your way of thinking, give them a follow. Say hello. Leave a comment. Join their conversation. You never know who you’re going to meet.
Hi, I'm Rudy and I'm Filming America's Whitetail Deer and Elk Bow Hunters, One at a time. You could be in our next documentary hunting film. Email me to learn more.